Product Photo
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Product Photo

As a photographer of medical equipment, it is important that the photo of the product depicts it well to make it attractive to someone who buys medical equipment for a hospital, clinic or other medical facility. This medical respiratory monitor module, photographed by Barnet Photography Studio on a high key background, is the heart of a larger unit on a stand and wheels used in respiratory therapy for newborn, premature babies. The complete image is also depicted in this gallery.

Successful product photography’s goal is to render the products photographed in a way that will make it very easy for a prospective buyer to see the item properly, including all its features. This item is a part of a larger assembly, but it is the most important part of that assembly and can be removed and used in other configurations in conjunction with other medical care equipment. Because this is part of a larger unit, the model’s hands were included in the image to help the viewer get a good idea of size, and reinforce the idea that this product is removable. The hands needed to be placed in a way that looks natural, and did not cover any of the important parts of the product, like the dial at the bottom, and the size of the handle on top. This product was photographed on white seamless paper lighted in “ high key” fashion.

This image was created along with many parts of related medical equipment to be used in print and on the client’s website. When we photograph product we use a high megapixel camera, well suited for product and other types of studio work. Full sensors, high megapixel count cameras create very large digital files that take up lots of storage space, but offer many benefits over a smaller megapixel count cameras better suited for event coverage and low light photography. When we do product photography sessions at Barnet Photography we “shoot tethered” meaning that every image, besides being displayed on the monitor in back of the camera, is also displayed on a large 60” monitor for us to examine every corner of the image. This is especially useful for the clients who are usually present to see what we are getting, make suggestions, request additional angles, etc.